Season2: EP1: TikTok: influencer marketing’s next big thing?

03/02/2021 33 min
Season2: EP1: TikTok: influencer marketing’s next big thing?

Listen "Season2: EP1: TikTok: influencer marketing’s next big thing?"

Episode Synopsis

In this episode we’re in conversation with Greg Bailie, Head of TikTok Brand x Partnership division at Webfluential, and Mike Sharman, Founder of Retroviral and a host of other companies.



Grab a cup of coffee and listen as we discuss:

•Why TikTok is popular and why it became even more so during 2020

•Including TikTok in influencer campaigns

•Is it really just for the youth?

•Why TikTok could be a good fit for certain brand campaigns

•How TikTok campaigns are conceptualised, implemented and

measured



Listen to the episode here: https://band.link/coffeeconversations

Please remember to subscribe to the podcast and share.



Connect with Greg on LinkedIn here: https://www.linkedin.com/in/greg-bailie/



Connect with Mike on LinkedIn here: https://www.linkedin.com/in/mikesharman/

Coffee Conversations about Influencer Marketing podcast is available wherever you find your favourite podcasts.



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