Listen "Season2: EP1: TikTok: influencer marketing’s next big thing?"
Episode Synopsis
In this episode we’re in conversation with Greg Bailie, Head of TikTok Brand x Partnership division at Webfluential, and Mike Sharman, Founder of Retroviral and a host of other companies.
Grab a cup of coffee and listen as we discuss:
•Why TikTok is popular and why it became even more so during 2020
•Including TikTok in influencer campaigns
•Is it really just for the youth?
•Why TikTok could be a good fit for certain brand campaigns
•How TikTok campaigns are conceptualised, implemented and
measured
Listen to the episode here: https://band.link/coffeeconversations
Please remember to subscribe to the podcast and share.
Connect with Greg on LinkedIn here: https://www.linkedin.com/in/greg-bailie/
Connect with Mike on LinkedIn here: https://www.linkedin.com/in/mikesharman/
Coffee Conversations about Influencer Marketing podcast is available wherever you find your favourite podcasts.
Subscribe to Nfluential’s newsletter to stay updated here https://bit.ly/2DxoDC9 and follow us on Twitter at https://twitter.com/NfluentialSA and LinkedIn https://www.linkedin.com /company/nfluentialsa. band.link
Grab a cup of coffee and listen as we discuss:
•Why TikTok is popular and why it became even more so during 2020
•Including TikTok in influencer campaigns
•Is it really just for the youth?
•Why TikTok could be a good fit for certain brand campaigns
•How TikTok campaigns are conceptualised, implemented and
measured
Listen to the episode here: https://band.link/coffeeconversations
Please remember to subscribe to the podcast and share.
Connect with Greg on LinkedIn here: https://www.linkedin.com/in/greg-bailie/
Connect with Mike on LinkedIn here: https://www.linkedin.com/in/mikesharman/
Coffee Conversations about Influencer Marketing podcast is available wherever you find your favourite podcasts.
Subscribe to Nfluential’s newsletter to stay updated here https://bit.ly/2DxoDC9 and follow us on Twitter at https://twitter.com/NfluentialSA and LinkedIn https://www.linkedin.com /company/nfluentialsa. band.link
More episodes of the podcast Micka on Influence
Micka on Influence - Evan Kotton
24/11/2025
Micka on Influence - Jhene Nel
09/11/2025
Micka on Influence - Marcelle Eckstein
26/10/2025
Micka on Influence - Lily Vasic
12/10/2025
Micka on Influence - Tristan Moses
25/08/2025
Micka on Influence - Nuri Gallow
14/07/2025
Micka on Influence - Mbulelo Mashilo
30/06/2025
Micka on Influence - Bongani Chinkanda
17/06/2025
ZARZA We are Zarza, the prestigious firm behind major projects in information technology.