Beth Taubner of mercurylab discusses transformational branding across a variety of domains and industries. Founder of London and New York-based Mercurylab, Beth Taubner has been a Transformational Brand Strategist and Creative Director working with strategy and creative communications for more than 20 years. Beth has developed a proprietary approach to the branding process, using a combination of psychological, visual, and analytic processes. She is well-known for her expertise in creating branding programs and distinctive concepts, visuals and language communications for businesses.

Latest episodes of the podcast mercurylab

• In Conversation: Josh Rothstein
• The Art and Business of You: Episode 05 - Marketing and You
• The Art and Business of You: Episode 04 - Motion and You
• The Art and Business of You: Episode 03 - The Visual You
• The Art and Business of You: Episode 02 - Where We Are Now
• The Art and Business of You: Episode 01 - Who You Are