Listen "The Legacy and Future of Yoakum Packing"
Episode Synopsis
On this episode of #TheMeatPeople, Neil Dudley hosts Tyler, Sherri and Glen Kusak of Yoakum Packing in Yoakum, Texas. The discussion covers the rich history of their family business, the evolution of their operations from slaughtering to meat processing, and the importance of their involvement with the Southwest Meat Association (SMA). We hear personal testimonies about growing up within the business, the pivotal decisions that shaped its current form, and the family dynamics in play. The conversation also highlights the SMA Foundation's endowment and scholarship fund, and its vital role in supporting the meat industry. This episode offers a blend of personal stories, business insights, and the significance of familial bonds in a family-operated enterprise.
Visit
Legacy Campaign- https://southwestmeat.org/wp-content/uploads/2025/06/Legacy-Campaign-Packet-6.25.25-1.pdf
Farmpac- https://www.farmpac.com/
SMA- https://southwestmeat.org/
Convention Registration- https://web.cvent.com/event/9a217d35-cb6f-4899-85cc-6bd385d6af76/summary
SMA Foundation page- https://southwestmeat.org/sma-foundation/
Topics
00:53 Family Ties and SMA Involvement
02:03 History of Yoakum Packing
03:37 Generational Shifts and Business Evolution
07:15 Challenges and Changes in the Meat Industry
09:36 Family Dynamics and Business Roles
15:16 Leadership and Future Prospects
22:40 Reflecting on Moving Back to a Small Town
23:19 Learning the Meat Industry
24:19 Challenges of Business Ownership
25:44 Marketing and Online Business
26:15 Key People in the Company
30:12 Family Dynamics in Business
32:13 Thoughts on Retirement
33:35 SMA Endowment Fund
41:23 Community Engagement and Events
43:01 Closing Remarks and Future Plans
Visit
Legacy Campaign- https://southwestmeat.org/wp-content/uploads/2025/06/Legacy-Campaign-Packet-6.25.25-1.pdf
Farmpac- https://www.farmpac.com/
SMA- https://southwestmeat.org/
Convention Registration- https://web.cvent.com/event/9a217d35-cb6f-4899-85cc-6bd385d6af76/summary
SMA Foundation page- https://southwestmeat.org/sma-foundation/
Topics
00:53 Family Ties and SMA Involvement
02:03 History of Yoakum Packing
03:37 Generational Shifts and Business Evolution
07:15 Challenges and Changes in the Meat Industry
09:36 Family Dynamics and Business Roles
15:16 Leadership and Future Prospects
22:40 Reflecting on Moving Back to a Small Town
23:19 Learning the Meat Industry
24:19 Challenges of Business Ownership
25:44 Marketing and Online Business
26:15 Key People in the Company
30:12 Family Dynamics in Business
32:13 Thoughts on Retirement
33:35 SMA Endowment Fund
41:23 Community Engagement and Events
43:01 Closing Remarks and Future Plans
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