In this episode, Matthew Barnett, founder and papa bear at Bonjoro,  tells us all about the value of customer support for a business and how it can become a strategic investment that increases customer retention and reduces churn.We also cover:- the importance of brand authenticity and how the teams have leaned into their own quirky & human approach- customer advocacy and how this can be used as a core growth lever. - matt's top video tips for SaaS companies- how to find and maintain focus in your workLinks >> Upraw media: https://uprawmedia.com/Episode summary: https://uprawmedia.com/blog/customer-support-bonjoroIf you are keen to know more about Upraw Media or be a Masters of SaaS guest speaker, visit uprawmedia.com or DM us on LinkedIn. We are also on Youtube if you'd like to put a face to the names and voices of the best in SaaS. Thanks for tuning in!

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