In this episode of Marketing Your Wellness Business podcast, I discuss business lessons that can be learnt from one of my favourite series "Suits". Here are some of the points discussed in the episode:Nobody likes a show-off. When your email comes off as bragging, people naturally feel hesitant toward you. There’s an inherent distrust of people who boast about their achievements, and that can turn your audience away.Instead of showing off, prove the method you’re using to teach your clients. Focus on understanding your audience, not just on perfecting your technique. Set the right expectations from the start, and make sure your message is built on a foundation of trust and authenticity.If you like this episode, then you might love our FREE book: Your Email List is Your Wife. It shows you 15 unpopular rules you must follow to have maximum response, sales and profit from your email marketing.If you’re interested, get it here: https://ikonmedia.net/

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