45. Why Being Good at What You Do Makes Marketing Your Coaching Business Harder

27/01/2025 17 min

Listen "45. Why Being Good at What You Do Makes Marketing Your Coaching Business Harder"

Episode Synopsis

You've got years of experience. Deep expertise in your field. You can spot your clients' core issues from a mile away. But for some reason, your marketing just isn't landing. Why? Because you're TOO good at what you do.

In this episode, Danielle R. Harris is walking you through why being an expert might actually be making it harder to market your coaching business - and more importantly, how to fix it.

You'll learn:

Why potential clients aren't recognizing themselves in your content
How to describe problems in a way that actually resonates
The 5 stages of awareness your audience goes through
Practical ways to translate your expertise into marketing that connects


Let's get your content from being overlooked to converting, all because people realize you're the one they need to work with.

To learn more about how the marketing and messaging program The Blueprint can help you get more leads and create a deeper relationship with your audience, CLICK HERE to book a call.

And if you need help getting unstuck in your business, book A 90 Minute Momentum Call

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Follow on Instagram for more insights and inspiration at @Danielle.R.Harris

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