ZARZA We are Zarza, the prestigious firm behind major projects in information technology.
Listen "Demand Generation Revisited - Chris Walker"
Episode Synopsis
There are few areas of marketing where the 'best practices' have been rejected quite as much as demand generation in favor of a new philosophy. And nobody is leading that charge more than Chris Walker and Refine Labs. In this episode, we revisit demand generation with the raw, honest perspectives that only Chris could deliver.
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