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Listen "Episode 13: I Secret Shopped 5 Dental Practices, It Didn't Go Well"
Episode Synopsis
Clicking an ad is the easy part. What happens after is where most practices lose patients.
So I ran a simple experiment, I secret shopped 5 dental practices posing as a potential new patient.
The Results?
❌ Calls went unanswered
❌ Forms were broken
❌ Follow-up was nonexistent
Only one practice got it right and it wasn’t the one with the flashiest website.
In this episode, I break down the below.
• Why most lead-gen efforts fail at the handoff
• The invisible cracks costing dentists thousands
• What to fix before you spend more on ads
Because marketing doesn’t stop at the click. That’s where it starts.
So I ran a simple experiment, I secret shopped 5 dental practices posing as a potential new patient.
The Results?
❌ Calls went unanswered
❌ Forms were broken
❌ Follow-up was nonexistent
Only one practice got it right and it wasn’t the one with the flashiest website.
In this episode, I break down the below.
• Why most lead-gen efforts fail at the handoff
• The invisible cracks costing dentists thousands
• What to fix before you spend more on ads
Because marketing doesn’t stop at the click. That’s where it starts.
In God we trust