Marketing Dilemmas

Marketing Dilemmas

Por: Cognism
It’s like therapy—for B2B marketers. On Marketing Dilemmas, host Liam Bartholomew unpacks one big marketing headache at a time—with help from leaders who’ve been there, failed, and figured out what works.
110 episodios disponibles

Latest episodes of the podcast Marketing Dilemmas

Mostrando página 6 de 6

Should marketers be tied to revenue? With Darryl Praill, CMO at Agorapulse 09/05/2023
B2B performance marketing masterclass with Silvio Perez 02/05/2023
The role of sales and marketing as B2B buyer behaviour shifts with Louis Vandommele, Head of Demand Gen at Sunday 25/04/2023
Bonus episode: The Loop Live - Marketers should be more than just sales support 19/04/2023
Create vs. capture demand: Getting the balance right, with Olga Denisova, VP of Global Marketing at Semrush 18/04/2023
Getting personal branding * right * for demand creation with Tim Davidson, Senior Marketing Director at Directive 11/04/2023
Effective Paid and Demand Gen collaboration with Cognism's Head of Paid Acquisition, Canberk Beker 04/04/2023
The importance of marketing to out-of-market buyers with Amrita Marthur, VP of Marketing at Superside 28/03/2023
Getting CEO buy-in for marketing decisions with Ethan Aaron, CEO at Portable 21/03/2023
Illuminating the B2B buying journey with Steffen Hedebrandt, CMO and Co-founder at Dreamdata 10/03/2023
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