This episode is brought to you by Belco's upcoming 2-day Roaster's Camp in Ethiopia and Colombia in 2026. Don't miss this great opportunity to go to origin.Connect with Alex Fremond from Belco on WhatsApp here: https://wa.me/33645956797 or email [email protected]••••••••••••••••••••••••••••••••This is the 3rd of a five-part podcast series on The Daily Coffee Pro Podcast by Map It Forward with Osamah Alawwam, co-founder of The Roasting House based in Riyadh, Saudi Arabia. This series first aired on the Map It Forward Middle East Podcast.In this series, Osamah and Lee explore the challenges of running a business in the Middle East.The 5 episodes in this series are:1. A Coffee Entrepreneur in Saudi Arabia - https://youtu.be/G79Fxr6_e_Y2. Building The Roasting House - https://youtu.be/hguVnGWvqqs3. The Role Of Specialty Coffee In Brazil - https://youtu.be/YvOu0uolUq04. Converting Brazilians to Specialty Coffee Drinkers - https://youtu.be/aEH2HGWlx-c5. The Sins of the Past for Brazilian Coffee - https://youtu.be/iqIUZjNWv98In this episode of the podcast series, Lee Safar and Osamah discuss the multifaceted challenges and opportunities within the Middle Eastern business ecosystems. They explore issues like saudiization, the global financial crisis, and the impact of COVID-19 on the coffee industry. Osamah shares insights on how the coffee business can navigate difficulties, adapt to logistical issues, and embrace local talent. Additionally, they highlight the cultural challenges of employing locals in roles such as baristas and the immense professional growth available within the coffee industry. Tune in to gain a deeper understanding of the dynamics shaping the Middle Eastern coffee scene and valuable lessons on resilience and innovation.Connect with Osamah Alawwam and The Roasting House here:https://www.instagram.com/roastinghousesa/https://www.instagram.com/oalawwam/https://www.linkedin.com/in/oalawwam/••••••••••••••••••••••••••••••••Connect with Map It Forward here: Website | Instagram | Mailing list💡Support this podcast on Patreon here: https://www.patreon.com/mapitforward📽 Watch the podcast on Youtube: https://bit.ly/3ouyFYW🎙 Check out the audio version of our podcast here: Apple Podcasts | Spotify🧐 Find out more about Map It Forward Workshops here: https://mapitforward.coffee/workshopsLooking for a business advisor for your established coffee business or startup? Email us here📧 email: [email protected]

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