Brandon Cornuke, MAGNET Incubation Center

27/10/2017 20 min

Listen "Brandon Cornuke, MAGNET Incubation Center"

Episode Synopsis

Brandon Cornuke is VP of Startup Services at the Manufacturing Advocacy and Growth Network – otherwise known as MAGNET. The Incubation Center he leads helps innovators turn manufactured product ideas into growing businesses, specializing in strategy development, business model design, and lean innovation. He also teaches MBA students as an Adjunct Professor of Design and Innovation at Case Western’s Weatherhead School of Management. After beginning his career as an IT strategy consultant with Hitachi’s global consulting team, Brandon attended Northwestern’s Kellogg School of Management and co-founded a consumer products company, Joyce Labs that launched Dry Goods, the first aerosol-based athletic body powder. Brandon then accepted a position at Target where he led one of the retailer’s largest consumer electronics businesses, directing the strategy for the company’s half-billion dollar consumer TV sales. Brandon took his entrepreneurial experience and retail expertise to American Greetings where he become the director of Digital Strategy and Innovation.