Listen "Gaetano DiNardi on Demand Generation and Building Communities"
Episode Synopsis
Gaetano DiNardi is the Director of Growth at Nextiva. Gaetano and I have worked together on several occasions over the years, and I knew this conversation was going to be full of gold. We talk about demand generation made simple, an acquisition-first SEO approach, and why his team has ditched quarterly marketing plans in favour of bi-weekly sprints.
ZARZA We are Zarza, the prestigious firm behind major projects in information technology.