How Andrew Lovell's Design Agency Started, Grew & Rebranded for the Future | Camp Ape Design Studio

01/01/2025 1h 12min Temporada 1 Episodio 2

Listen "How Andrew Lovell's Design Agency Started, Grew & Rebranded for the Future | Camp Ape Design Studio"

Episode Synopsis

Christian and Andrew discuss Andrew's journey in building his graphic design and branding studio, Camp Ape, over the past 5 years. Andrew shares how he rebranded from Lovell Design Co to focus on the "camping" theme and approach of understanding clients' needs. They dive into Andrew's work with Ozark Mountain Coffee Company, where he helped rebrand their packaging and website, leading to great success. Christian and Andrew also explore the importance of community, networking, and refining processes as Andrew looks to scale his business in 2025 through price increases, improved client communication, and strategic marketing efforts.

0:00 What are the greatest opportunities for scaling my creative business in 2025?
4:30 How can branding work help drive success for clients as a design agency?
12:00 What strategies can I use to expand my services and client relationships as a designer?
20:00 Navigating the challenges of being a one-person creative studio, or freelance designer
25:00 How to find community as a freelance creative
30:00 Growing your design business in 2025
35:00 Lead generation and marketing for creatives and freelance designers