Adrien welcomes Alberto Dalmasso, CEO and co-founder of Satispay, to the show. They discuss the genesis of Satispay, an Italian electronic money institution, and how Alberto and his co-founders came up with an idea aimed at solving the high transactional cost problems for merchants to process small payments, whilst encouraging end consumers to use their phones to facilitate transactions as opposed to cash. A highly driven entrepreneur, Alberto also walks Adrien through the company's ambitions to disrupt payment systems in other Eurozone countries as they exhibit the same cash payment patterns as Italy. Then, they dive into the whole thought process that led Satispay to choose Luxembourg as their gateway to Europe, most notably due to the country's highly multicultural attributes and the regulator's pragmatic approach towards accommodating the needs of tech companies. Finally, Alberto extensively analyses the positive effects that the Covid-19 pandemic has brought to Satispay and how the brick and mortar merchant ecosystem has adapted in order to service their clientele during lockdowns.

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