Dan Smith, founder of Dan Mac Fitness and Head of Mentoring & Education at Online Fitness Business, joins Stuart for today's episode. They discuss why coaches need to stop selling online coaching, how to feel less emotional about the highs and lows of business, handling a client loss, creating better client testimonials, improving your marketing messaging, transformation pictures and much more.   Find Out More About Dan: Instagram: https://www.instagram.com/danmacfitness/    Find Out More About LTB: Instagram: https://www.instagram.com/liftthebar/  Website: https://liftthebar.com/ 

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