Podcast| Start With Why: Value Creation Before Technology with Bruno Herrmann

20/12/2025 43 min Episodio 149
Podcast| Start With Why: Value Creation Before Technology with Bruno Herrmann

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Episode Synopsis

Episode NotesIn this returning episode, Robin Ayoub sits down with Bruno Herrmann, Founder of LT Innovate, to reflect on the current state of the localization and language industry.Key topics include:Why value creation must precede technology decisionsThe risks of AI driven hype without clear purposeMoving from experimentation to real world implementationThe ongoing problem of commoditization in localizationRedefining supplier client relationships as partnershipsLeadership lessons for 2025 and beyond▶ Watch the video version on YouTube: https://youtu.be/OSBfh2vAmcY
CreditsHost: Robin Ayoub, Founder, Localization Fireside ChatConnect and watch moreWebsite: www.L10NFiresideChat.comSpotify: https://open.spotify.com/show/5OoURgc29R31XPGzOWL9iXBe a guest: https://calendly.com/robin-ayoub/localization-fireside-chat-podcast-recordingLinkedIn: https://www.linkedin.com/in/robinayoub/Support the showShare the episode with a friend. Subscribe on YouTube and Spotify. Leave a short review.DisclaimerViews are for education and discussion. Apply judgment in your own context.Tags#L10NFiresideChat #localization #hiring #recruiting #leadership #ai Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

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