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Listen "278: How to Deliver Group Coaching To Pull Your Product Out of Your Audience with Will Mitchell"
Episode Synopsis
StartupBros founder Will Mitchell talks with Chris Badgett in this LMScast about how course creators can deliver group coaching and sell your product before building out your course programs by interacting with your audience on a high level. Will shares his journey and motivation creating StartupBros and his business Simply Organic Beauty, along with some great tips for course creators developing a program online.
Often when building an online course, we see course creators spend months or years building out a course without an audience. And when they launch, they find no one is interested in their program. Will shares in this episode how you can engage with your audience in a live coaching format or through webinars and build your course product from the ideas they bring to the table that they want to learn.
Experimenting is key when figuring out what businesses will and won't work. Will shares an idea out of the book, The Lean Startup, that you need to get as many ideas to the point of failure as soon as possible to see which ideas can hold up and which ones will fall through. Many ideas for businesses and online courses will not work out as well as we expect, but figuring out that an idea isn’t going to work as fast as possible is key to landing on the idea that will work well.
Touching the lives of your audience and making an emotional impact is important for developing life-long customers and keeping your leads engaged. If your customers remember you and like you because the content you give them stands out and is exceptionally valuable, you will build a much better connection than you would by spamming your customers with offers and ending up in their email promotions tab.
At StartupBros.com you can find out more about what kind of online course you should build for your community, and how you can really tap into what your potential customers are looking for. You can also reach out directly to Will at [email protected]. Thanks for joining us!
Often when building an online course, we see course creators spend months or years building out a course without an audience. And when they launch, they find no one is interested in their program. Will shares in this episode how you can engage with your audience in a live coaching format or through webinars and build your course product from the ideas they bring to the table that they want to learn.
Experimenting is key when figuring out what businesses will and won't work. Will shares an idea out of the book, The Lean Startup, that you need to get as many ideas to the point of failure as soon as possible to see which ideas can hold up and which ones will fall through. Many ideas for businesses and online courses will not work out as well as we expect, but figuring out that an idea isn’t going to work as fast as possible is key to landing on the idea that will work well.
Touching the lives of your audience and making an emotional impact is important for developing life-long customers and keeping your leads engaged. If your customers remember you and like you because the content you give them stands out and is exceptionally valuable, you will build a much better connection than you would by spamming your customers with offers and ending up in their email promotions tab.
At StartupBros.com you can find out more about what kind of online course you should build for your community, and how you can really tap into what your potential customers are looking for. You can also reach out directly to Will at [email protected]. Thanks for joining us!
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