Scroll, Click, Ka-Ching: The Stats Behind Social Commerce’s Boom

21/04/2025 6 min Temporada 1 Episodio 25

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Episode Synopsis

What if your next customer isn't in your inbox, your DMs, or even Googling you?She’s scrolling. Right now. And her thumb is hovering over “Add to Cart.”In this stat-packed (and coffee-fueled) episode, we’re diving deep into the booming world of social commerce—and why it’s predicted to hit nearly $80 billion in the U.S. alone this year.We’ll break down:Who’s really buying on social (spoiler: it’s not just Gen Z)Why the “scroll-to-sale” revolution is rewriting the ecommerce playbookThe shocking power of showing up—even if you’re in a hoodie, car, or bathroom (been there)If you’ve ever felt too shy, too small, or too “unpolished” to go live and sell… this is your sign. The opportunity isn’t coming—it’s here.So grab your coffee and hit play. Because your audience?They’re waiting.And they’re already scrolling.

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