EP #133 Edwin Mejia Jr: Generation Iron and Video Media

Lift Free And Diet Hard with Andrew Coates
27/06/2023 42 min

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Episode Synopsis

Generation Iron co-founder Edwin Mejia Jr. appears to talk about the legacy of media built by GI. Edwin shares his thoughts on how important it is for coaches to embrace video based media, and why genuine storytelling matters. We discuss the importance of attention as a scare resource now and in the future. Edwin also shares how he feels Generation Iron can help coaches in their careers with his brand's resources.

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