Listen "Building Narrative Capital in VC with Clay Norris"
Episode Synopsis
I am excited to have Clay Norris is a GP at Outlaw and founder of ConfluenceVC, known for pioneering "narrative capital"—leveraging media to build venture scale. In this conversation, Clay Norris, a General Partner at Outlaw and founder of Confluence VC discusses his journey into venture capital, the importance of building an audience, and the concept of narrative capital. Clay shares insights on fundraising challenges for emerging managers, portfolio construction strategies, and the evolving landscape of venture capital, including the impact of AI and the role of founders in running their own funds. The discussion emphasizes the need for GPs to craft compelling narratives and build relationships to succeed in a competitive market. Timestamps 00:00 Introduction to Venture Capital and Clay Norris 03:14 Building an Audience and Content Strategy 06:28 Crafting a Compelling Narrative 09:17 Emerging Managers and Fundraising Challenges 11:21 Portfolio Construction Strategies 13:41 Reserves and Investment Strategies 17:48 The Evolution of VC and Multi-Stage Funds 20:58 Founders Running Their Own Funds 23:10 Winning Competitive Deals 24:46 AI and the Future of Venture Capital 27:40 The Changing Landscape of SaaS and VC 29:45 Balancing Personal and Institutional Brands 31:40 Skills for Future General Partners Clay's Links LDN– https://www.linkedin.com/in/cbnorris/ Website – outlaw.vc Confluence - https://confluencevcweekly.beehiiv.com/ My Links Podcast: https://lifeselfmastery.com/itunes Newsletter: https://partner-grow.beehiiv.com/subscribe YouTube: youtube.com/lifeselfmastery Twitter: https://twitter.com/rohitmal LinkedIn: https://www.linkedin.com/in/rohit857/
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