SummaryIn this conversation, Neil Twa shares his journey from corporate life to becoming a successful entrepreneur in the e-commerce space. He discusses the importance of branding, the role of data and algorithms in online sales, and how AI is transforming the industry. Neil emphasizes the need for perseverance and ethical practices in business, encouraging listeners to seize opportunities and innovate in their ventures.As a listener of LifeLong Learners Collective, you can claim a free copy of Neils book at: https://www.voltagedm.com/freebookthen enter in the code "LIFELONG"00:00 Introduction to E-commerce and Lifelong Learning02:26 Neil's Journey: From Corporate to Entrepreneurship06:27 Building a Brand: The Amazon Experience09:46 The Importance of Branding and Product Ownership14:32 Leveraging Data and Algorithms in E-commerce17:12 The Role of AI in Modern Business22:07 Navigating Product Life Cycles and Brand Strategy27:55 Final Thoughts and the Future of E-commerceChapters00:00 Introduction to E-commerce and Lifelong Learning02:26 Neil's Journey: From Corporate to Entrepreneurship06:27 Building a Brand: The Amazon Experience09:46 The Importance of Branding and Product Ownership14:32 Leveraging Data and Algorithms in E-commerce17:12 The Role of AI in Modern Business22:07 Navigating Product Life Cycles and Brand Strategy27:55 Final Thoughts and the Future of E-commerce

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