There’s a rabbinical tradition that says Moses’ burning bush was always burning. Or, at least, that it had been burning for quite some time before Moses stumbled upon it.
Furthermore, tradition says that God was there and was READY to speak the entire time. It was only after Moses stopped and “came in close” that God reveals Himself to him… 
(In the same way, it's believed that God is always looking... waiting... wanting to reveal Himself to us...)
The name of God that’s revealed here is interesting, too. The name, YHWH, is actually unpronounceable. It’s the sound of breathing- like a whisper. It a real sense, that name shows us that- 
*You can’t fully place God’s identity into a single word (like they thought they did with names), and 
*You can’t begin to understand God apart from relationship. From close relationship. From close enough to hear the sound of a whisper. 

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