Celebrate a remarkable milestone with Lisa Trosien as she approaches her 30th year in multifamily consulting. This episode will delve into Lisa's journey from her beginnings in multifamily to the inception and evolution of her own consulting business. We'll explore how her business has transformed over three decades, uncovering how Lisa keeps her strategies cutting-edge and relevant. Discover the changes and constants in the multifamily industry through Lisa's seasoned perspective, including the major turning points that have shaped our industry. We'll discuss the impact of her significant LinkedIn following on her business and delve into the strategies behind building such an audience. Lisa also shares insights on maintaining a personal brand that continually meets audience expectations. This episode is a treasure trove of wisdom for anyone interested in the evolution of multifamily housing and the art of building a successful, enduring brand in the industry.

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