In this episode, we sit down with Jeff Gardner, co-founder of Bucked Up, a thriving supplement company. Jeff shares his journey from humble beginnings on a farm to building a multimillion-dollar business empire. The conversation explores the origins and growth of Bucked Up, highlighting how Jeff and his brother capitalized on market opportunities to expand their product line. We delve into Jeff's real estate ventures, discussing strategies for maximizing returns and the importance of long-term investments. The episode also covers the significance of quick decision-making in business, balancing entrepreneurship with family life, and the rewarding experiences of coaching youth sports. Packed with insights and personal stories, this episode offers valuable lessons for aspiring entrepreneurs.Chapters: 0:00 Intro: Guest Jeff Gardner of Bucked Up supplements5:16 Transitioning from sales to lead generation business9:07 Discovering deer antler spray opportunity13:32 Developing best-tasting pre-workout supplements19:23 Rapid growth to $300 million in annual sales25:38 Importance of hiring the right team members32:11 Partnering with celebrity athletes like Conor McGregor44:42 Learning from other businesses and industries50:54 Balancing work and family life as an entrepreneur56:35 Coaching daughter's soccer team as fulfilling experience1:04:48 Taking quick action on business opportunities1:10:20 Question on exiting vs holding companies/properties1:13:20 Final question for next podcast guest

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