How China Is Changing The Way We Shop

19/04/2021 6 min Episodio 27
How China Is Changing The Way We Shop

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Episode Synopsis

With more connected consumers than anywhere else in the world, China has made social media the backbone of commerce. In this episode, we’re unpacking how China is shaping the future of shopping, not just for itself but for the rest of the world - with a focus on the viral social shopping platform Pinduoduo.