In this conversation, Ted Leslie interviews Rob Lackey, the founder of Bison Track, a motorcycle apparel company that started as a side hustle and evolved into a full-time family adventure. Rob shares the journey of building the brand, the challenges of family life on the road, and the importance of safety innovations in motorcycle gear. The discussion also covers the evolution of their products, the thrill of racing, and the unique customer experience they offer through custom gear.Chapters00:00 Introduction to Bison Track and Rob Lackey03:10 The Journey from Side Hustle to Full-Time RV Life05:55 The Evolution of Bison Track's Product Line09:12 Racing and Community: The Moto America Experience11:52 Safety and Engineering in Motorcycle Gear15:09 Innovations in Motorcycle Apparel and Gear17:51 Traveling the Country: Family and Racing Adventures20:39 The Thrill of Daytona Racing24:48 Racing Season and Family Involvement26:32 The Journey of a Young Racer29:02 Community and Camaraderie in Racing29:08 Exploring Drag Racing Ventures30:15 Custom Racing Suits: The Process35:26 The Evolution of Air Suits in Racing

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