Listen "From the Cheltenham Festival to the Mandarin Oriental: out and about in a week of sportsbiz"
Episode Synopsis
With horse racing's annual Cheltenham Festival playing out in the background, Jockey Club Partnerships Director Carey Weeks takes Leaders Editorial Director James Emmett on a tour of the Orchard, the racecourse's buzzing sponsor village.The episode features on-the-ground conversations with sponsorship leaders from the likes of Brooklands Watch Company and Debenhams.Later on, we hear from Leaders Managing Director Laura McQueen as she helps to launch the new 'Be the lead' initiative at an International Women's Day event in the plush surrounds of the Mandarin Oriental Hotel in Hyde Park.Liesel Jolly, women's football lead for Visa, also joins the show to talk about sustainable investment into women's sport, and to shed some light on some new thinking behind women's football as a sponsorship proposition.
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