67. Google Ads vs. SEO: Where Should Lawn Companies Spend Their Money?

23/10/2025 42 min
67. Google Ads vs. SEO: Where Should Lawn Companies Spend Their Money?

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Episode Synopsis

💰 Are you overspending on marketing that doesn't move the needle? Ezra and Jake Hundley dig into AI hype vs. reality, why SEO should outpace ads, and the true Google Ads cost—about $85 per lead. We cover seasonality (April–May spikes), Local Service Ads and the phone-answer rule, overlooked email remarketing, and even voice AI for missed calls. Plus: hiring through culture and when Yelp/Angi make sense. Practical playbook for lawn pros today. Need help marketing your lawn and landscape business? We offer powerful solutions to help you grow: 👨‍💻 New Website Offer – Launch your site for just $1 your first month on select plans! Start getting more leads and get found online. 📈 SEO for Lawn Care – We optimize your site so customers can find you fast. 🚨 Google Ads – Win more jobs with expert-managed PPC campaigns. Ready to grow? Let's talk! Green Frog Web Design 📲 Best CRM for the lawn and landscaping industry:  Try Jobber today 🌎 Find our Lawn Care Bueprint Website Here

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