#FashionTalks 3INA: El canal digital como principal impulsor de la notoriedad de marca

Launchmetrics
24/04/2020 11 min

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Episode Synopsis

Marta Martínez, Head of Global Marketing de la marca de belleza 3INA, nos cuenta en este #FashionTalk cómo siendo una marca relativamente nueva en el mercado, 3INA optimiza sus medios digitales, especialmente Instagram, como canal fundamental para darse a conocer y también generar una fuerte relación con su comunidad. Además, nos cuenta los distintos tipos de estrategias de marketing que llevan a cabo desde la marca, destacando el marketing de influencers y el uso de UGC.

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