Luis Lora has been in the media and tech scene for a long time – from writing a check into Napster and negotiating deals for iTunes to dealing with M&As, private equity, and venture capital deals in Latin America.Now, Luis is a managing partner at Globo Ventures. The investment firm writes checks for venture capital funds and startup founders transforming the Brazilian market. It also leverages the assets and know-how of Grupo Globo, the biggest media conglomerate in the country.In this episode, Luis and I talk about:Luis' trajectory in tech and media, ranging from investment banking and corporate development to M&A and venture capital;The key components for founders to extract the most value out of the sale or merger, how M&As compare to IPOs, and the future of M&As;Globo Ventures' thesis and value proposition, and how founders can use media in an efficient way.Building good sh*t in Latin America? Learn about how Latitud can help you at latitud.com Discover and pitch Latitud Ventures, your partner from 0 to 1 and beyond Sign up for our weekly newsletter for founder insights and some tough love And follow us on Linkedin / Instagram / Spotify to stay in the loop

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