Katelyn Foley is the President of UP.Labs, a venture lab that builds SaaS companies in partnership with large corporations. Katelyn was previously a partner at BCG Digital Ventures.   Follow Katelyn Foley: https://www.linkedin.com/in/katelynfoley/  Follow Minnie Ingersoll: https://www.linkedin.com/in/mingersoll/   In this episode, you will learn: (1:03) How Katelyn has created 15 businesses in 8 years. (2:57) What about the studio model Katelyn changed when coming to UP.Labs (4:00) How Katelyn selects a strategic problem to build a business around. (6:49) Why startups should not be doing digital transformation work. (8:20) Why public companies struggle to incubate new businesses. (10:00) Why opportunities exist where high value and high friction meet. (11:59) In SaaS, you want to augment decisions that already happen. (14:04) Intelligence augmentation is the buzzword. (17:04) Where opportunity exists for OEMs while the industry shifts to EV. (21:30) How Katelyn sources new opportunities.  (23:18) Katelyn's opinion of CVCs. (27:27): Why businesses developed by UP.Labs only need seed funding.    Available on: Apple, Spotify, or wherever you listen to podcasts.  Past Conversations and Transcripts available at: tenoneten.net/podcasts   Follow the LA Venture podcast: https://twitter.com/TenOne10  Want episodes in your inbox? Share your email at tenoneten.net/podcast

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