Dr. Karen Weaver dives deep into the business of sports in her new book, Sport Finance: Where The Money Comes From, And Where The Money Goes. We're not just talking about salaries and TV contracts. This book covers all types of media, what goes into building stadiums, youth sports enterprises, and the unique financial systems of each major sports league and the Olympics. Dr. Weaver is an adjunct assistant professor and academic director at the University of Pennsylvania Graduate School of Education, and a former college athlete, coach and administrator. On this 1-on-1 Extra, she tells us what it was like to write a book about sports in a year when sports were so disrupted, plus why women's sports and e-sports could be the next frontiers. Check out her book here: https://he.kendallhunt.com/product/sport-finance-where-money-comes-and-where-money-goes

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