How Offering Choices Helps Boost Charitable Donations

Knowledge at Wharton
06/12/2022 9 min
How Offering Choices Helps Boost Charitable Donations

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Episode Synopsis

Nonprofits and charitable organizations can increase contributions simply by offering multiple-choice options that signal to potential donors what is appropriate to give. Wharton’s Alice Moon shares the results of her latest study. Hosted on Acast. See acast.com/privacy for more information.

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