In this episode of the Kids Media Club podcast, hosts Andy, Jo, and Emily discuss the current challenges in the kids' media industry, including layoffs and the importance of networking. They highlight Emily Brundige's success as a creator and the significance of in-person experiences. The conversation shifts to the rise of stage productions and the dynamics of fandom, particularly focusing on K-Pop Demon Hunters. They also explore the importance of content planning for IP longevity and conclude with a discussion on SpongeBob's resurgence and Nickelodeon's enduring power in the market.Takeaways:The industry is facing significant layoffs and challenges.Emily Brundige's success story serves as inspiration for creators.Building a network is crucial for career longevity.In-person experiences are becoming increasingly important.Stage productions are evolving as part of IP strategies.Fandom engagement is vital for sustaining interest in content.K-Pop Demon Hunters is a case study in modern fandom dynamics.Content plans are essential for the longevity of IP.SpongeBob's resurgence highlights Nickelodeon's enduring power.Chapters00:00 Introduction and Sponsorship Opportunities01:56 Industry Layoffs and Their Impact05:43 Building in Public: Lessons from Emily Brundige09:42 The Evolution of Stage Productions in Kids Media13:22 Experiential Opportunities and IP Revivals17:02 Fandom and Community in Cinema Experiences18:24 Crafting Theatrical Experiences from IPs21:00 The Evolution of Fandom and Engagement24:36 The Impact of Algorithms on Fandom27:44 Depth of IP and Content Planning34:18 SpongeBob: A Case Study in Longevity39:40 Reviving Legacy Brands and Future Prospects

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