You can build something incredible and still serve. In Part 2, Mike gets real about growing Frontline Optics while staying grounded in firefighter values. He shares the emotional highs and gut checks of going all-in on a brand, how he manages burnout, and why giving back to the fire service is built into his business. If you’ve ever felt torn between your calling and your next move, this one hits hard.What You’ll Learn:The moment Mike knew it was time to leave the fire service, and how he handled itWhy firefighter grit is your superpower when building a businessHow Frontline Optics supports firefighter mental health through nonprofit givingWhat actually happens after you step away from the jobHow to grow a mission-driven brand without losing your identityIf you’re a firefighter who wants to leave the job better than you found it - and build something meaningful after - this one’s for you.Grab a pair of firefighter-built sunglasses at Frontline Optics, then check out our training tools at keepthepromisefire.com. Subscribe, share, and keep the promise - in service and beyond.Support the show🔥 Ready to feel unstoppable in your gear? Fit For Service is the 8-week training plan built for firefighters to regain strength, confidence, and endurance on the job. 💪 Start your journey here!>>> Shop Keep the Promise! <<< Get 15% off your purchase at Rescue 1 CBD with code KTP at checkout!

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