Understanding Character Traits for Closing Deals The savage gentlemen Jefferson, Joel, Andre, and Obediah are at it again! In this episode, they talk about the different personality types that you have to understand in order to be successful in JKR Windows and in sales. The personality types are based on the book Bulls, Owls, Lambs and Tigers: Personality Selling by Charles J. Clark III. Key Moments: 00:12 - Introduction 04:47 - Personality type: The Bull 07:49 - Personality type: The Owl, and how to deal with them 11:59 - Personality type: The Lamb, and how to deal with them 17:29 - Personality type: The Tiger 21:12 - How to deal with a bull: The bull just wants you to step up a little bit 27:27 - How to deal with a tiger? Bring an icebreaker! 31:02 - You got to be bold in this business 35:17 - The importance of directors --------------- Jefferson K. Rogers is an author, podcast host, and founder of JKR Windows. While growing his business from $0 to $30M, he discovered the importance of focusing on his team, committing to his goals 100%, and having great coaches and mentors. Today, he guides aspiring salespeople to clarify their vision, invest in themselves, and achieve their biggest goals by going ALL IN.  --------------- Want to work with JKR Windows?  Apply to join the team: https://jkrwindows.com/join-our-team/   Instagram: https://www.instagram.com/jkr_windows/  Facebook: https://www.facebook.com/JKRWindows/  LinkedIn: https://www.linkedin.com/company/jkrwindows/  YouTube: https://www.youtube.com/channel/UCFgOxBWmkcRXZ2vlkWsAsTg  Follow Jefferson: Instagram: https://www.instagram.com/jeffersonkrogers/  TikTok: https://www.tiktok.com/@jeffersonkrogers  Facebook: https://www.facebook.com/TheRealJeffersonKRogers/  Twitter: https://twitter.com/JeffersonJKR  YouTube: https://www.youtube.com/channel/UCvd12_mMDP0u6nMdMf9xYuQ  #salespodcast #salesrecruiting #salestraining

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