Special "Business Revenue Leak Checklist" offer free at http://www.mrse.co/leak.Tad Hargrave is a “conscious business” marketing coach and founder of Marketing for Hippies.In this episode we discuss:Defining the term business modelTad’s “pyramid” business model frameworkChoosing the right business modelMaking sure you assess yourself accurately and realisticallySome business model examplesThinking about how you want to spend your timeTaking your comfort zone into considerationAllowing your business model to evolve“If you’re feeling stuck around the business model, it may just be that you need to get to know yourself better, via whatever assessments or tools work for you.” — Tad HargraveTad Hargrave is a hippy who developed a knack for marketing (and then learned to be a hippy again). He spent his late teens being schooled in a mixed bag of approaches to sales and marketing — some manipulative and some not. When that career ended, he spent a decade unlearning and unpacking what he’d been through.How had he been swept up in it? Why didn’t those approaches work as well as advertised? Were there ways of marketing that both worked better and felt better to all involved? It took him time, but he began to find a better way to market.By 2006, he had become one of the first full-time “conscious business” marketing coaches (for hippies) and created a business where he could share the understanding he had come to: Marketing could feel good. You didn’t have to choose between marketing that worked (but felt awful) or marketing that felt good (but got you no clients).Since 2001, he has been touring his marketing workshops around Canada, the United States, Europe, and online, bringing refreshing and unorthodox ideas to conscious entrepreneurs and green businesses that help them grow their organizations and businesses (without selling their souls). Instead of charging outrageous amounts, he started doing most of his events on a pay-what-you-can basis. Tad is the author of sixteen books and workbooks on marketing and currently lives in Edmonton, Alberta. He is dedicated to spending the rest of his days preserving and fostering a more deeply respectful, beautiful, and human culture.Resources or websites mentioned in this episode:MiraseeCoaches ConsoleMelinda’s book: The Confident CoachTad’s website: MarketingForHippies.com/steps (Melinda specifically recommends the resources under Fundamental 4)Credits:Host: Melinda CohanProducer: Michi LantzSupervising Producer: Cynthia LambAudio Editor: Marvin del RosarioExecutive Producer: Danny InyMusic Soundscape: Chad Michael SnavelyMaking our hosts sound great: Home Brew AudioTo catch the great episodes that are coming up on Just Between Coaches, please follow us on Mirasee FM’s YouTube channelor your favorite podcast player. And if you enjoyed the show, please leave us a comment or a starred review. It's the best way to help us get these ideas to more people.Music credits:Track Title: CloudsArtist Name: AcreageWriter Name: Marshall UsingerPublisher Name: BOSS SOUNDSTRIPE PRODUCTIONSTrack Title: Coastline DreamArtist Name: Wild SkyWriter Name: Adam SimonsPublisher Name: BOSS SOUNDSTRIPE PRODUCTIONSTrack Title: Coo CoosArtist Name: Dresden, The FlamingoWriter Name: Matthew WigtonPublisher Name: A SOUNDSTRIPE PRODUCTIONTrack Title: Stars & TreesArtist Name: Outside The SkyWriter Name: Dustin RansomPublisher Name: A SOUNDSTRIPE PRODUCTIONSpecial effects credits:24990513_birds-chirping_by_promission used with permission of the author and under license by AudioJungle/Envato Market.Episode transcript: Modeling a Conscious Business (Tad Hargrave) coming soon.~~~~~

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