Creativity is often thought of as a space for artists and other people gifted with imagination and originality, but Monica Kang uses it to inspire change in the way people and organizations think about their work and the outcomes it can drive. Creativity is sector agnostic, and by simply thinking more creatively, companies can breath new life into their bottom line. So why don’t more companies use it? Is this junction too confusing, too busy, it just not applicable to most of them? We’ll explore this, as well as Monica’s “spark” deck of cards.

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