Accuracy of Marketing Claims by Providers of Stereotactic Radiation Therapy

JCO Oncology Practice Podcast
09/01/2013 19 min
Accuracy of Marketing Claims by Providers of Stereotactic Radiation Therapy

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Episode Synopsis

by Robert S. Miller, MD. Dr. Joseph Herman and Dr. Amol Narang of Johns Hopkins discuss how direct-to-consumer advertising is being used by some providers and medical centers to aggressively promote stereotactic radiation therapy.

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