Today's episode will help you understand why more people aren't buying from you and what you can do about it. Yesterday, a client told me something that disturbed me. She didn't say anything wrong, but she told me about a key learning point that she JUST learned. A real aha moment. She's actually happy about it because it explains to her why more people aren't buying from her site and she's making a plan to fix it. But I'm like... You JUST learned that? I've been preaching and teaching that concept, ad nauseam, for years!! Where did I go wrong that she only really "heard" it yesterday? Where did I go wrong??? So I'm gonna shout out the "why they don't buy" concept in today's episode so there's not one more person who doesn't get it - 'cuz it could be hurting your business. If you're not selling as much as you'd like, you may be having the same issue my client was having. If you only listen to ONE podcast of mine ever, evah, EVAH, MAKE IT THIS EPISODE!

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