Listen "How They Built Princess Awesome & Boy Wonder (Part 2)"
Episode Synopsis
You can find part 1 of this kickass interview at https://fashionbrainacademy.com/princess/ In this episode, Rebecca and Eva discuss: the differences between manufacturing in Hong Kong, the U.S., and Pakistan how they kept the business running while managing 7 kids between them -- under the age of 15 how they pared down their marketing to the absolute bare minimum and STILL grew their sales in 2020 Why their email marketing is different from 99% of the other e-commerce brands out there And... "We try to see our customers as real people with a real struggle. And the struggle is the same one we had. Where's the dress with the dinosaurs? Why didn't that exist?" Show Notes, links and a juicy discount code are all back on the blog: https://fashionbrainacademy.com/princess2/
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