Ep 23 : Malathi Srinivasan, IBM Marketing Leader on Post Pandemic Changes in Marketing, Agile Marketing for Agile Organizations

12/05/2021 11 min Temporada 1 Episodio 23

Listen "Ep 23 : Malathi Srinivasan, IBM Marketing Leader on Post Pandemic Changes in Marketing, Agile Marketing for Agile Organizations"

Episode Synopsis

What is the relevance of agile marketing in the fast changing world ? 
What are the changes necessary while marketing in the 'new normal'? 

Malathi Srinivasan, Product Marketing Lead - Developer Marketing, IBM shares her insights about agile marketing and changes needed for marketing in a fast changing world. Malathi is an award-winning Marketing leader with 20 years’ experience. She built India’s most extensive skills ecosystem from scratch, as the leader of IBM’s Project Praviin. 
Pl connect with her on Linkedin : https://www.linkedin.com/in/malathis/ 

Jagged with Jasravee is facilitated by Jasravee Kaur Chandra, Director- Brand Building, Research & Innovation at Master Sun, Consulting Brand of Adiva L Pvt. Ltd. Jasravee has over 20 years experience as a Strategic Brand Builder,Communications Leader and Entrepreneur. https://www.linkedin.com/in/jasravee/ 

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