“Twitter is for journalists and celebrities so why did the esports industry start using it?”

It's simple, you know?
15/12/2020 42 min Temporada 1 Episodio 4
“Twitter is for journalists and celebrities so why did the esports industry start using it?”

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Episode Synopsis

Fernando Rojo is a Communications Manager at the Good Game Group. He is only 23 working for a top spanish esport organisation - Giants Gaming. There are no secrets for him in the social media world and he shares his knowledge with his students at a university in Malaga. Tune in to hear about the importance of social media in the lifespan of an organisation. Why is it crucial in building a solid community and how to approach it. Learn why Twitter has become the main channel for the esport world. Fernando’s story is an inspiration for anyone who dreams of a future in esport.

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