If you've been wondering what personal branding actually means, think back to the days of high school where you were just trying to find out who you really were! A personal brand is, in essence, this but for showing up for your business instead. If showing up in front of an audience and putting yourself in the spotlight sounds daunting, that's okay. Today's guest is aiming to help you with that! She's Juliet Peay, a personal brand coach and copywriter who helps entrepreneurs embrace and unleash their inner celebrity so they can grow a raving fandom through their personal brand.   In this episode, we'll dive into: The winning combination of copywriting and personal branding Why mindset is really important when building your personal brand The stage in business you need to be at to hire a brand coach or copywriter A personal branding challenge that will get you in front of new audiences   If you enjoyed this episode, I invite you to drop a five-star rating + review with your biggest takeaway, so that other introverts can find this podcast for guidance and support through their introvert entrepreneur journey! Check out the full show notes and resources mentioned at thetarareid.com/ep122

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