As a business owner and marketer, we always think that we know what the market needs and that we know the best product we could create for them. We then put in all the resources into turning an idea into an actual product and then present it to our target market, and....nothing happens.

Because you are creating everything based on your own opinions. Because you are not paying attention and listening closely to your target market. In this episode, we are going to cover how to create a winning product that your target market will want to buy.


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