How Much is Each B2B or Face-to-Face Contact Worth?

12/02/2019 10 min Temporada 1

Listen "How Much is Each B2B or Face-to-Face Contact Worth?"

Episode Synopsis

What puzzles me the most about my question is when did this activity significantly slow down where salespeople STOPPED reaching to contacts? It was almost as if one day, salespeople were professionally and proactively reaching out to contacts to see if they would be qualified prospects…and the next day, it’s as if aliens captured all the traditional marketers and took them to another planet.
The value of picking up the phone doing B2B calls or meeting people F2F is extremely high. Imagine if, as a cosmetic surgeon, dentist, CPA, insurance broker, real estate broker or real estate investor, if you identified a population where you can easily access people who could qualify to be your next client?
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