Two episodes ago we spoke about how to ask for more Post Production budget, today we're flipping it around and talking about Production Budget (crew, logistics, equipment etc) and two scenarios where you might find yourself needing to ask for more cash. The biggest piece of advice I can give is be 100% firm that you need the extra cash for production. If you are (and likewise confident that you actually need the additional crew member, dolly grip, light etc) you'll be able to transfer that confidence to the client/agency who ultimately says Yes or No.
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