Is Social Commerce the future of the Influencer Industry?

14/11/2023 26 min Temporada 1 Episodio 32
Is Social Commerce the future of the Influencer Industry?

Listen "Is Social Commerce the future of the Influencer Industry?"

Episode Synopsis

Welcome back to our weekly deep-dive on the Creator Economy. This week we are doing a deep dive on Flip, the Social Selling app that's sweeping the e-commerce world. Social Selling may be the future of Influencing.We discuss:Why you need to be on Flip NOWHow intent plays a major role in purchase on social media platforms vs in an e-commerce appWhat will happen to multi-brand retailers if apps like Flip take off?Why retailer/brand loyalty programs don't matter when Consumers use FlipDon't forget that we have THREE holiday prep episodes for you to dive into as we get even closer to Black Friday/Cyber Monday!Part 1 - using data to plan your holiday contentPart 2 - why you need to start posting for holiday ASAPPart 3 - what do to on Black Friday and Cyber Monday to optimize your contentLet's Connect!DM on Instagram at @insidetheclickFollow us on TikTok at @insidetheclickSubscribe to our Substack insidetheclick.substack.com FOLLOW ALONGInstagram: @insidetheclickTikTok: @insidetheclickYouTube: InsidetheClickpodcastEmail at [email protected]

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