22. Product Development and Digital Transformation in the Home Appliance Industry

Innovation Roundtable Insights
05/02/2019 33 min Temporada 1 Episodio 22
22. Product Development and Digital Transformation in the Home Appliance Industry

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Episode Synopsis

Mario Pieper, CDO at BSH Group, delves into digital transformation and its impact on the home appliance industry. Pieper explains how to uncover customer needs and turn ideas into feasible projects. Furthermore, he highlights the importance of effective leaders and an innovation culture in digital transformation journeys.

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