"Strategic foresight, as I define it, is really about the capability of organizations to, in a systematic way, create superior positions in markets of the future."In this episode, Dr. Christian Mühlroth engages in a discussion with Professor Dr. René Rohrbeck, a leading expert in strategy foresight and innovation, Professor of Strategy and EDHEC & UNESCO Chair addressing a pivotal question: is corporate foresight still relevant in a world driven by short-term gains?Together with René, we examine the vital role of foresight in helping companies navigate today's staggering uncertainty, exploring how future-oriented thinking can give businesses a competitive edge. René provides insightful examples of how companies can anticipate existential threats, adapt to market shifts, and use foresight to gain a competitive advantage. The discussion also addresses the potential risks of AI echo chambers in strategic planning and the importance of making bold, long-term decisions in an increasingly unpredictable business environment. This episode offers valuable insights for anyone seeking to future-proof their business strategies.*** RELATED LINKS ***Below we have listed all the sources that René refers to in the podcast episode:Upright Platform⁠⁠The Ørsted story⁠Study from Prof. Dr. René Rohrbeck & Menes Etingue Kum on ⁠"Corporate foresight and its impact on firm performance: A longitudinal analysis"⁠The Merryll Lynch case⁠⁠EDHEC FIT Chair⁠⁠Global Foresight Network of the World Economic ForumArticle from Amy Webb⁠"Bringing True Strategic Foresight Back to Business"⁠*** FEEDBACK WELCOME ***We'd love to hear your thoughts on this episode! Don't hesitate to contact us at [email protected] with your feedback, comments, or questions.*** HUNGRY FOR MORE? ***Check out our website at ⁠⁠⁠⁠⁠innovation-rockstars.show⁠⁠⁠⁠ or⁠ browse our Innovation Rockstars channel on all major podcast platforms.

Ver todos los episodios